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Senior Product Marketing Manager

Spekit

Spekit

Marketing & Communications, Product
Denver, CO, USA
Posted on Nov 13, 2024
Our Mission
Headquartered out of Denver, CO, we’re a small but mighty team on a mission to be the best and easiest way to learn at work.
We imagine a world where learning happens in the flow of work. Where employees maximize the minutes of their lives. Where knowledge is contextual, personalized and instantly accessible. Where learning at work is as easy and joyful as it is in our personal lives. This is the future we’re building at Spekit.
Our Product
Say goodbye to distracted zoom training sessions and lengthy LMS courses your teams will forget. Spekit is the leading just-in-time enablement platform that meets your reps when and where they need it, in the tools they use every day.
Spekit takes all of your training & enablement - for applications, processes, sales playbooks, SOPs and more and embeds that training directly in your employees’ tools & workflows. Think of Spekit as your employee’s digital sidekick that delivers real-time, personalized enablement in their flow of work™. Our unified enablement platform prioritizes three pillars: content, user experience, and flexibility. We focus on delivering the right answer, at the right time – all within a streamlined and intuitive interface. No more information overload, no more hunting for answers. That's Simple, yet Spektacular.
With over $60M in VC funding from Bonfire Ventures, Matchstick Ventures, The Foundry Group, Renegade Partners, The Operator Collective and other top VCs, thousands of employees from scaling startups to Fortune 400 organizations leverage Spekit to onboard new hires, facilitate change management and drive adoption of their tools and applications.
Your impact
As a Senior Product Marketing Manager at Spekit, you’ll join a small and mighty product marketing team, driving the successful launch and positioning of Spekit products and services to market. You’ll define and execute product positioning and messaging, work cross-functionally within the organization to bring new products to market, conduct research that informs business decisions, and create marketing materials that educate our potential and current customers.
We are seeking an experienced B2B product marketer who thrives in a fast-paced startup environment. The right candidate is driven by seeing the impact of their work, deepening their breadth of knowledge, gaining leadership skills, and building meaningful and lasting relationships with leaders across the company.
This role reports to our President & COO Seth McGuire.

What you’ll do

  • Establish a deep understanding of our customers and represent their voice within Spekit
  • Create compelling and differentiated positioning for each of our buyer personas
  • Work across marketing channels to ensure that the product narrative is consistent and compelling
  • Partner with product management, engineering, and design to harness customer insights and communicate our product vision and roadmap.
  • You’ll execute on product launches, tying compelling stories together across all product assets
  • Collaborate with the marketing team to create engaging and educational content such as presentations, webinars, blog posts, data sheets, videos, eBooks, and webpages
  • Enable our go-to-market teams (sales and customer success) to communicate our value proposition and develop sales tools that support their success
  • Drive the strategy of product launches, project manage launches, and measure and report on outcomes
  • Become a thought leader in our space, speaking and writing on relevant topics

Skills & experience you’ll need to be successful

  • Master Storyteller. You’re a natural when it comes to crafting narratives that stick, breaking down complex ideas and turning them into clear, compelling content that drives action.
  • Launch Day Expert. There’s nothing like the energy leading up to a product launch, and you’re the one who knows how to rally the team, build excitement, and make it unforgettable. Pressure fuels you, and launch day is where you shine.
  • Confident Communicator. You’re not only a skilled writer and storyteller who can create messaging that resonates (be ready to show off some samples!), but you’re equally at ease in high-stakes conversations, especially with executives. You know how to command the room to influence product strategy and vision. Whether it’s customer advisory boards, pricing strategies, or go-to-market plans, you can bring together big initiatives and drive real results.
  • You Thrive in the Fast Lane. You have over 5+ Years of Product Marketing experience at early-stage B2B startups, which means you've navigated the unique challenges of a growing company and know how to position products to scale.
  • Revenue. Enough said. For you, product marketing isn’t just about launches; it’s about driving revenue. Your strategies have a direct impact on bigger pipelines, higher win rates, and deals that close with confidence.
  • Competition Motivates You. You know the high-stakes world of B2B software and thrive on differentiating in crowded markets. You’re quick to spot opportunities, craft strategies, and you’re tuned into what competitors are doing and identify ways to stay a step ahead and keep them on their toes.
  • Presentation Pro. You’re a natural with presentations, putting together visuals and narratives that inform, persuade, and inspire. No design degree necessary—you’ve got a talent for creating decks that get the job done.
  • Get. Stuff. Done. You’re all about GSD. “Good enough” doesn’t cut it—you’re driven, action-oriented, and relentless about results.
  • High Standards, High Performance. You thrive in a high-performance culture where everyone’s pushing to be their best. Feedback doesn’t phase you—it motivates you. You’re comfortable challenging the status quo when you know it’ll make things better
  • Enablement Enthusiast. Already have experience in enablement? Great. If not, your interest and passion for the future of AI-driven enablement is what we’re looking for. You see the potential to revolutionize just-in-time learning, and you’re ready to make it happen with a group of uniquely skilled and passionate teammates.
We've got you covered!
- 100% paid employee Medical, Dental, Vision, and Basic & Optional Life Insurance. Benefits begin on your first day!
- Insurance coverage for the whole family, including flexible spending accounts
- Meaningful equity -- every employee is granted stock options when they walk in the door
- Flexible Paid Time Off (PTO) policy
- Hybrid work environment: Casual and open Denver, CO office with the ability to balance your time working from home
- 10 paid holidays days, sick leave, mental health days, and a 1-week end-of-year company shutdown
- Paid parental leave
- L&D stipend that can be used for learning opportunities at your discretion
- The chance to help build from the ground up. The hires we’re making now are foundational to our growth as a company!
Things we value, culture-wise:
Grit & Growth. We run towards challenges. If something seems unsolvable, it unleashes our persistence, our creativity, and our ability to move through uncertainty to create a solution.
Simple yet Spektacular. We’re in the early stages of building something really great and that requires a lot of hands on deck and a focus on execution. In this journey, we uncover joy in simplicity, obsess over the experience, pivot quickly and always reach for excellence.
Tenacity. The endless pursuit of customer love! We believe in collaboration, transparency, integrity, trust, listening, doing what is right, and always going above and beyond for our team and customers.
Belonging. We strive to build a company culture inclusive of all voices, differences of opinions, and the permission to be our authentic selves. We accept and celebrate what makes us unique and connects us to one another.
Enjoy the Journey. Love what you do and who you do it with! We embrace joy and kindness and we bring our authentic selves to work each day. We seek to share our optimism and compassion with everyone around us.
About the Team
At Spekit, we strive to be the change we seek. And the change we seek is a wealth of diversity in technology and the workplace. As a company with two female founders, we know that diverse and inclusive cultures drive innovative results. We’ve committed as an organization to elevate underrepresented minorities in technology through awareness, partnerships and even hosting our own scholarships to do our part in changing the status quo. If this sounds like the right place for you, we'd love to chat!